It is a proven fact that when it comes to selling property, a premium marketing strategy will out-perform a budget campaign every time. Premium marketing will mean your property will be seen by more active buyers, will attract more offers, and stands a much greater chance of selling for a higher price. As the old saying goes ‘It Pays To Advertise‘.
So what is premium marketing, and how much does it cost?
Without doubt, Realestate.com.au is the biggest and most popular property sales website in Queensland. It lists more properties for sale, has more buyers searching for properties to buy, and facilitates more sales than any other platform. But sellers must be aware that simply being listed on Realestate.com.au is not the solution.
Realestate.com.au has many different tiers, and unsuspecting sellers can easily have their property listed on a lower tier that provides sub-standard results. In a nutshell, Realestate.com.au offers 5 different marketing tiers. Standard listings are the lowest tier which cost next to nothing because properties advertised at this levels have limited exposure to buyers, and are swamped by properties listed on higher tiers. As the tiers increase through Feature, Highlight and Premier listings the exposure to buyers improves, with Premier+ being the highest and most effective plan.
Premier+ properties enjoy enormous benefits over other sale listings including ‘Coming Soon’ listings on Realestate.com.au and email alerts to active buyers prior to the property being listed for sale. It also provides the largest and most prominent advertising on Realestate.com.au with your property constantly rotating back to the top position of page 1, e-Brochure emails featuring your property directly to active buyers looking to buy a property just like yours, automatic photo reordering to ‘refresh’ the look of your listing on a regular basis, listing bumps that can push your property back to the top slot at any time, exposure on Property.com.au and more. Unlike other listings, Premier+ listings do not expire – your property will continue to rotate back to the top of page 1 and out-perform all other listing types until the day it’s sold. Premier+ is where you want your property to be, to be seen by most buyers, and to secure the best sale price.
Realestate.com.au does not allow all agents or agencies to offer Premier+ marketing. It is a select group, and Local Agent is proud to say that we are one of them.
In addition to Premier+ marketing, a premium marketing strategy will also include high quality professional photography including drone photos, social media campaigns (Facebook and Instagram), letterbox drops, alerts to active buyer data-bases, listings on other websites and social media sites, newsletters, open-homes, shop window digital marketing displays and more.
While all this sounds great, I am sure you can also hear the cash register clicking over in the background. ‘This must cost thousands” I can hear you say. Well it does – BUT WE PAY FOR IT – not you.
Unlike virtually every other agency on the Sunshine Coast, we absorb the cost of marketing if you sell with one of our ‘Free Premium Marketing’ agents.
Local Agent’s attitude toward marketing is pretty simple – if you choose to list your property with us for sale (or rent or holiday letting), we always provide premium marketing for free.
Whether the property sells or not, we never come back at you with exceptions, clauses or fine print, so you are never at risk.
Interested in selling your property with a ‘no risk’ premium marketing package that will maximise your sale price for FREE? It’s easy!
Get in touch and I’ll explain everything – you’ll save thousand$$
Eric Sealey
5491 3555
0419 376 316